Tanning salon website cost, UK
How much does a tanning salon website cost?
Honestly? There's no single price — it depends on how many pages you need, whether the design is custom or off a template, and whether anyone keeps working on it for Google afterwards. Across the UK you'll see everything from £10 a month for a DIY builder to several thousand for a bespoke agency build. Below is the real picture, with market ranges you can check yourself, so you can work out what your salon actually needs before you spend a penny.
The short version
What you're actually paying for
A tanning salon website isn't just a few pretty pages. The price reflects a stack of things that all have to be right for it to bring you bookings.
- Design that fits a salon
A look that reads warm and premium, not a stock template that could be a plumber. This is where custom versus off-the-shelf changes the price most.
- Works on a phone
Most tanning searches happen on a mobile. One-tap call, one-tap booking, prices you can read without pinching — that's the difference between a look and a booking.
- Local SEO structure
Pages built so Google knows what you do and which town you're in. Structure is cheap to build in from the start and expensive to bolt on later.
- The right pages
Sunbeds, spray tans and courses each earn their own page — with prices visible.Spray tans, shades and packages each earn their own page — with prices visible. That's more pages than a one-page site, and it's why page count moves the price.
- Booking & contact
A link straight into your existing booking provider, or a clean walk-in and call setup. Linking your booking provider across the site takes a little more work than a plain contact form.
- Hosting & support
Keeping the site online, backed up and updated. Sometimes included in a monthly fee, sometimes a small yearly cost on a one-off build. Always ask which.
The market, honestly
What salons typically pay across the UK
These are broad market ranges — what you'll genuinely find quoted, not our own prices. Use them to sense-check any quote you're given.
| Option | Typical cost | Good for | Watch for |
|---|---|---|---|
| DIY website builder | ~£10–£30/month | Owners happy to build and maintain it themselves | Your time; salon-specific structure is on you |
| Freelance web designer | One-off ~£500–£5,000 | A custom look without an agency retainer | Who maintains it afterwards; SEO often not included |
| Managed salon-website subscription | ~£35–£60/month | Spreading the cost, hosting and support bundled in | 12–24 month contracts; do you own the site? |
| Bespoke agency build | From ~£1,500+ | Multi-location or heavily custom requirements | Scope creep; make sure the brief matches the price |
The lock-in trap. A cheap-looking "£39 a month" can be a 24-month commitment — roughly £936 in total — and some contracts mean you never own the site or your domain. Before you sign anything monthly, check the minimum term, whether you own the site, and what it costs to leave.
Where the number moves
What actually changes the price
Weighing up a website builder? Here's Wix or Squarespace against a specialist.
Getting your money's worth
What a good tanning salon website should include
Whatever you pay and whoever you pay it to, a site that's genuinely built for a tanning salon should tick these off. If a quote misses them, it isn't really a salon website.
Some of this is rarer than you'd think. We tested six website basics in a sample of 303 trading UK tanning salons, and 14 passed all six. We sell salon websites, so read our study with that in mind.
- Sunbeds, spray tans & coursesSpray tans, shades & packages
Each with its own page so customers — and Google — can find exactly what they want.
- Prices visible
Minutes, courses and spray-tan prices on the page.Spray tan and package prices on the page. Hidden prices lose bookings.
- Opening hours & walk-ins
Clear hours and whether you take walk-ins — the two things people check first.
- One-tap booking & call
A phone-friendly button straight to booking or a call, not a buried form.
- Google Business Profile
Set up and matched to the site, so you show in the map results locally.
- Somewhere for reviews
Reviews on show and an easy path for happy customers to leave more.
Planning yours? Start with our website brief guide and photography shot list, then see how to set out your prices.
How we do it
Our approach: no mystery, no lock-in
We build websites for tanning salons for a living — and we own three salons ourselves, so we've paid these bills too. Our take is simple: published prices, a design you choose, and no aggressive contract keeping you hostage.
- Pick a design
Choose the look from our ten-template library rather than paying for a blank-page custom build you don't need. See the designs.
- Prices you can read
Our own bands are published — no sales call to get a number. They're on our pricing page, not hidden here.
- Yours to keep
No lock-in designed to trap you. After the first 12 months, keep your site on yearly hosting with us or take it with you — see what's included and our work.
Questions salon owners actually ask
Tanning salon website cost: straight answers
How much does a tanning salon website cost in the UK?
There's no single price, because a 'website' can mean very different things. Across the UK market you'll typically see: DIY website builders at roughly £10–£30 a month; a freelance web designer charging a one-off £500–£5,000; managed salon-website subscriptions at around £35–£60 a month (often tied to a 12–24 month contract); and bespoke agency builds from about £1,500 upward. What you pay depends mainly on how many pages you need, whether the design is custom or templated, and whether anyone is doing local SEO afterwards. See our pricing for how we structure it.
Is it cheaper to build it myself?
On paper, yes — a DIY builder is £10–£30 a month. In practice you're paying with your time, and most salon owners don't have the hours to structure a site for local Google searches, wire up one-tap booking, or keep it looking sharp on a phone. If you enjoy the tinkering and your town isn't competitive, DIY can be fine. If your evenings are already full running the salon, a done-for-you build usually pays for itself faster than it looks. Our what's included page shows the parts that are easy to miss.
One-off build or a monthly subscription — which is better?
Both are legitimate; they suit different salons. A one-off build means you pay once for the build and own the finished site; hosting is then usually a small yearly cost — cheaper over time, but check who looks after updates. A monthly subscription spreads the cost and usually bundles hosting and support, which is reassuring, but you're often locked into a 12–24 month contract and can lose the site if you stop paying. Read the contract length and the 'what happens if I leave' clause before you sign either way.
Do I have to pay separately for hosting?
It depends on the arrangement. Managed subscriptions almost always fold hosting into the monthly fee. With a one-off build you'll usually pay a small hosting and domain cost each year (commonly £10–£20 a month equivalent, sometimes less), or the builder includes it. Always ask what hosting costs after year one, and whether you keep control of your own domain name — that's the one thing you never want to lose. With Tanning Salon Websites, hosting is included for the first 12 months. After that, keep it with us on yearly hosting (we confirm the price before your first year ends) or take your site with you.
What should be included for the money?
For a tanning salon specifically: pages for sunbeds, spray tans and courses; your prices visible (not hidden behind an enquiry); opening hours and whether you take walk-ins; one-tap call and booking from a phone; a properly filled-in Google Business Profile; and somewhere reviews can land. If a quote doesn't cover those, it's not really built for a salon. See what's included.
What should be included for the money?
For a spray tan studio specifically: pages for your spray tans, shades and packages; your prices visible (not hidden behind an enquiry); opening hours and whether you take walk-ins; prep and aftercare advice; one-tap call and booking from a phone; a properly filled-in Google Business Profile; and somewhere reviews can land. If a quote doesn't cover those, it's not really built for a studio. See what's included.
Can you add my sunbed prices, courses and booking?
Yes — those are the core of a tanning salon site, not extras. Sunbed and spray-tan prices, course and minute bundles, and one-tap booking or call all go in as standard. If you use a booking system already, we link straight to it so customers book in a tap. You can see live examples on our work.
Can you add my spray tan prices, packages and booking?
Yes — those are the core of a studio site, not extras. Spray tan prices, packages and one-tap booking or call all go in as standard. If you use a booking system already, we link straight to it so clients book in a tap.
How long does a tanning salon website take to build?
For a focused salon site, usually one to three weeks once we have your prices, photos and opening hours — the content-gathering is normally the slow part, not the build. Bespoke agency projects with lots of custom design take longer. A DIY build is as fast or as slow as you make it.
Are there contracts or lock-ins to watch for?
This is the big one with cheap monthly deals. A headline of '£39 a month' can mean a 24-month commitment — so the real cost is closer to £936 — and some contracts mean you don't own the site and can't take it elsewhere. Before signing, check the minimum term, whether you own the site and domain, and what it costs to leave. We don't do aggressive lock-ins; the details are on our pricing page.
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